Looking at all the magazines arrayed wall to wall, floor to ceiling, lining the newsagent's copious shelves, I'm overcome with the trivial sensation that I don't want to read, browse, or even look at, ANY of this stuff.
Cover lines and pics jump out and biff you between the eyes, shouting %$£*& - all wrapped up the same. Looking at 'em is just a deja vu - last week's output ... twisted, regurgitated.
Is there anyone out there in the land of publishing looking, feeling or acting DIFFERENTLY today? Pushing a few buttons maybe, expanding a few horizons or just giving the reader what they DON'T want? Just for an experiment you understand.
Is there anyone who's stepped out of the zeitgeist, albeit temporarily, and seen the future?
If it's the stuff lining my newsagent's shelves, it's just history.
Tuesday, 6 October 2009
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I know what you mean. Feature writing does in some ways feel like courting a compromise - rehashing the same old stuff, playing to women's insecurities or men's anal obsessions (I mean with cars and computers, not anuses!) But the mags haven't had the chance to publish you yet. You could be just what they need.
ReplyDeleteMaybe when the course is over, we should get together launch our own 'Magazine website - do a bit of guerrilla feature writing on it - the Real Stuff....
Could be! I guess there are sound commercial reasons why everything is so samey. What they want is what has worked before. Me, I like a bit of edge.
ReplyDeleteNot sure what a guerilla feature is but I’m willing to learn. Sounds cool (and intriguing).